Performance Marketing Specialist

Worldwide | Nov. 5, 2026

Report as Closed

Company: Assetplan

Country: Worldwide

Type: Remote

Employment: Full-time

Description: Assetplan is a leading residential rental company in Chile, with a presence also in Peru. Currently, we manage more than 43,000 properties for retail and institutional clients and operate more than 90 multifamily buildings.

Assetplan is a leading residential rental company in Chile, with a presence in Peru. We manage more than 38,000 properties and 80+ Multifamily buildings, operating with a technological vision and a culture of continuous learning. We are looking for a Paid Media Strategist to connect advertising investment with business margin and the commercial pipeline, directing a multichannel strategy from acquisition to conversion in our CRM (HubSpot). You will lead demand, supply and sales projects, optimizing the funnel and user experience to convert traffic into customers and generate measurable results for the company.

2–4 years in performance marketing, growth, data analytics or similar.
Experience working with media agencies or paid media teams.
Advanced GA4 (funnel, events, conversions).
Dashboards in Looker Studio, Power BI or Metabase.
Reading performance in Google Ads and Meta Ads.
GTM, UTMs, GSC and notions of attribution multichannel.
Statistical design of A/B tests and prioritization frameworks (ICE, PIE or similar).
Advanced Excel/Sheets.
Specific cases where your insights have changed decisions.
Commercial, Civil Engineering, Advertising or quantitative career.

At Assetplan we are leaders in residential rentals in Chile, currently operating more than 38,000 properties for retail and institutional clients and more than 80 multifamily buildings, with a presence in Chile and Peru. For more than 10 years we have been innovating and bringing technology to the real estate world.

We are a young team, with a horizontal structure and a culture dedicated to learning. We value proactivity and attitude to face challenges, working based on objectives. Here you will be able to demonstrate all your talent, being able to present your ideas in an environment of mutual respect and collaboration.

Today we are looking for a Performance Marketing Specialist who can integrate our digital marketing with a 360 view: paid media, SEO, CRM, email and how all this translates into leads and contracts. You will be responsible for defining marketing strategies based on business objectives, optimizing campaigns and indicators to guarantee successful results.

Functions of the position

Develop marketing strategies that respond to commercial objectives and positioning of the different lines of business.
Management of the lead acquisition funnel and follow-up with sales on the lead management processes, in order to have a comprehensive vision of the acquisition and conversion funnel.
Monitoring of KPIs, notifying in advance of any deviation vs. budget, aligning the objectives and costs of capturing leads with the use of predictive models (calculator of leads based on the win rate).
Ensure adequate budget distribution based on the objectives of each line of business.
Development of weekly/monthly reports with insights, competition analysis, recommendations and action plan.
Carry out testing (new formats, audiences, locations), in order to analyze and develop success/learning cases, generating a base of good practices.
Guarantee the validity of the results. and daily operation of reports working closely with Data and BI teams.

What we offer you Desirable